 It’s About Building Bank Facilities –
and Building Your Brand
Your job isn’t just about buildings. For banks, the building builds the brand. So while you’ll get up to speed on the latest innovations in bricks and mortar design and construction, you’ll also see how your bank’s retail presence communicates your position in the market. See how to target your most desirable customers using the interior layout and merchandising of your facilities. Get insight into what your customer experiences when she walks into your branch. You’ll take home a total facilities picture that will make you a more valuable asset to your bank. Practical, Relevant Information You’ll Use
This is a compact, efficient two-day program that makes the most of your time. You’ll participate in workshops alongside experts in design, real estate, leasing, marketing, merchandising, customer service, and user experience, getting practical, applied ideas and strategies.
 If Starbucks Can Do It, Why Can't You?
You’ll hear from presenters who work in and out of banking. See how sharp retailers use their store locations to start selling even before the customer walks in, and learn how to apply the latest thinking in architecture and design from retailers, hotels, even museums, to your branches.
Meet the People Who Can Make Your New Ideas Happen
In addition to expert workshops, you'll hear customer case studies from Industry Solutions Providers. These vendor presentations cover tactical implementation of the workshop topics, because you need to know not only how to improve your facilities, but you also need support from the people who can help you get it done.
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The Bank Facilities Forum will be host to just sixty hand-selected, qualified banking executives who attend at no cost to the participants. If your institution is building, renovating, or refixturing branch locations with a substantial budget, we invite you to apply to attend as our VIP guest.
For qualified participants, the full conference fee, handouts, resort hotel accommodations at the Hyatt Coconut Point, and air travel are provided at no charge to you or your institution.